If you own a business or thinking of starting one, then you're going to want to hear what my guest in this episode has to say. John Warrillow is the author of Built To Sell and of The Automatic Customer. He's also the Founder of the Value Builder System, which has helped thousands of business owners drastically increased the value of their companies. John is also the host of Built To Sell Radio, which I've had the pleasure of appearing on as a guest. He's a general expert in all…
Do you want to be a better leader? Then it's time you join the theater. My guest for this episode number 170 is Scott Eck, Founder and CEO of Leadership Masters. A company that creates leadership theater experiences for Fortune 100 clients such as Coca-Cola, 3M, Boeing, State Farm and Lockheed Martin. You may be wondering what theater has to do with leadership. It's all based on an idea called sociodrama, developed by a student of Freud's years ago. By roleplaying key figures in high stakes situations such as the…
The best time to plant an oak tree was twenty years ago. The second-best time is now. Tax planning is like that. We're already at the tail-end of the year and now is the time to figure out how to shelter your hard-earned money from taxes. January 1st will be too late. No one gets excited about doing their taxes, but this episode number 168 is going to be very exciting because it will reveal tax strategies that you've never heard of but that you're going to want to hear.…
Imagine the euphoria of learning that an investor is willing to bet $20 million on your company. Then imagine the stress that sets in after you realized what you’ve just signed up for. After all, that investor is expecting you to quadruple their money. My guest on this episode has been there. He not only lived to tell the tale, but he also wrote a book about it. Rand Fishkin is the author of Lost and Founder, which charts to rise on his multimillion-dollar company Moz and his rocky dealings with…
Two books have had a profound impact on my life: Rich Dad Poor Dad and Outwitting the Devil. There are more than that, but these two are particularly pertinent to this episode. The authors of these two books, Robert Kiyosaki and Napoleon Hill respectively, have become household names but someone else had a hand in both books and she doesn't get the limelight. Her name is Sharon Lechter and she's our guest in this episode number 165. Sharon is an entrepreneur, author, philanthropist, international speaker and licensed CPA. She's regarded…
It was back in the mid ‘90s where I had first heard of the marketing legend, Jay Abraham. I never would have imagined for my life that I would eventually count Jay as a friend and yet here we are. I’m so grateful that he has joined me on this episode of Get Yourself Optimized. He’s been on Marketing Speak twice. Once where I interviewed him and once where he interviewed me about SEO. Those are definitely great episodes you should definitely check out. Jay is known as the $21.7…
Anytime I can sit down and learn from someone who has built up a business from nothing and then sold it for a number well into the eight figures, I snap up that opportunity. Our guest in this episode number 156 isn’t just successful in business. She’s also a world-changer. I’m so excited to invite on to the show Elisa Camahort Page, known as the Co-Founder and COO of scrappy-startup-turned-global women’s media company, BlogHer Inc. Elisa’s debut book on everyday activism, Road Map for Revolutionaries, is coming out. She also consults…
It’s hard enough to build a business without funding or training. Imagine how much harder it would be if you truly started from nothing and were homeless. Now, go one step further and imagine stepping away from the business that you created in those unlikely circumstances to follow your true passion: creating an innovative nonprofit in the education field. This may sound like something out of a novel, but for today’s guest, it’s his true life story. "Nobody wants to invest in a part-time charity, You have to go all…
For many of us, it’s hard to let go of control of many aspects of our business. Whether it’s our email inbox or our blog posts, it’s never easy to relinquish control. Imagine how much easier life would be, though, if you knew you could go on sabbatical for six months and your business wouldn’t miss a beat. When you have the right team of virtual assistants, your business can operate with minimal input from you. This means you can focus on the things that you actually need to do…
Do you treat a rented apartment the same way you would treat your own home? Do you treat a rented car as well as you treat your own car? If you’re like most people, the honest answer is probably “no.” Similarly, most people who figuratively rent their jobs don’t treat them with the same passion or the same investment as they would if they felt they owned their jobs. This doesn’t necessarily mean having financial ownership of the job; emotional ownership is just as important. Tune into this episode with…